{"id":17804,"date":"2025-02-06T15:27:09","date_gmt":"2025-02-06T14:27:09","guid":{"rendered":"https:\/\/kvoev-actp.ch\/manifestations\/manifestation-ch-1-2025\/"},"modified":"2025-02-27T06:26:53","modified_gmt":"2025-02-27T05:26:53","slug":"manifestation-ch-1-2025","status":"publish","type":"page","link":"https:\/\/www.kvoev-actp.ch\/fr\/manifestations\/manifestation-ch-1-2025\/","title":{"rendered":"Manifestation CH-1\/2025"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"17804\" class=\"elementor elementor-17804 elementor-17792\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-692a7aa elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"692a7aa\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4ce95e6\" data-id=\"4ce95e6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4c85422 elementor-widget elementor-widget-spacer\" data-id=\"4c85422\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-cad4272 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"cad4272\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4f12459\" data-id=\"4f12459\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ee5a179 elementor-widget elementor-widget-heading\" data-id=\"ee5a179\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Manifestation CH-1\/2025<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f86014d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f86014d\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4a7e824\" data-id=\"4a7e824\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8364422 elementor-widget elementor-widget-text-editor\" data-id=\"8364422\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2><span style=\"color: #993300;\"><strong>\u00ab March\u00e9 Voyageurs : Voici comment inciter nos clientes et clients \u00e0 monter \u00e0 bord \u00bb.<\/strong><\/span><\/h2>\n<h3><span style=\"color: #993300;\"><strong>Conf\u00e9renci\u00e8re : V\u00e9ronique Stephan, responsable March\u00e9 Voyageurs CFF<\/strong><\/span><\/h3>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0d41248 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0d41248\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-2ab329a\" data-id=\"2ab329a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3dca761 elementor-widget elementor-widget-image\" data-id=\"3dca761\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"550\" height=\"360\" src=\"https:\/\/www.kvoev-actp.ch\/wp-content\/uploads\/2024\/12\/veronique-stephan-550.jpg\" class=\"attachment-column1-1\/2 size-column1-1\/2 wp-image-17561\" alt=\"\" srcset=\"https:\/\/www.kvoev-actp.ch\/wp-content\/uploads\/2024\/12\/veronique-stephan-550.jpg 550w, https:\/\/www.kvoev-actp.ch\/wp-content\/uploads\/2024\/12\/veronique-stephan-550-300x196.jpg 300w\" sizes=\"(max-width: 550px) 100vw, 550px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-bfcbee2\" data-id=\"bfcbee2\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ee94f6e elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"ee94f6e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>V\u00e9ronique Stephan dirige la division March\u00e9 Voyageurs des CFF de-puis le 1\u1d49\u02b3 mai 2021. Elle est membre du conseil strat\u00e9gique de l&#8217;Alliance Swiss Pass ainsi que des comit\u00e9s de Suisse Tourisme et d&#8217;Equality4Tourism.<\/p>\n<p>Auparavant, elle a travaill\u00e9 dans des entreprises internationales dans les domaines du marketing, des ventes et du d\u00e9veloppement des affaires. Elle a commenc\u00e9 sa carri\u00e8re en tant que consultante chez McKinsey. V\u00e9ronique Stephan a \u00e9tudi\u00e9 la gestion d&#8217;entreprise \u00e0 l&#8217;Universit\u00e9 de Saint-Gall et le droit \u00e0 l&#8217;Universit\u00e9 de Gen\u00e8ve  <\/p>\n<p>Dans son expos\u00e9, elle montre ce qui caract\u00e9rise la division March\u00e9 Voyageurs : comment inciter les gens \u00e0 \u00ab monter dans le train \u00bb, \u00e0 les enthousiasmer davantage pour les transports publics, exploiter les potentiels du march\u00e9 ou encore doper la demande. La division contribue ainsi largement au transfert du trafic voyageurs de la route vers le rail. Le marketing n&#8217;est pas seulement une commercialisation, mais une gestion orient\u00e9e vers le march\u00e9 et r\u00e9solument centr\u00e9e sur le client.  <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-532639a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"532639a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ffd5722\" data-id=\"ffd5722\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8fa60bb elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"8fa60bb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"color: #993300;\"><strong>Site<\/strong><\/span><br \/>WylerPark CFF, Wylerstrasse 125, Berne<br \/><strong><span style=\"color: #993300;\">Date<\/span><\/strong><br \/>4 mars 2025, de 17h45 \u00e0 20h30, avec agape pour soigner votre r\u00e9seau<br \/><span style=\"color: #993300;\"><strong>Programme<\/strong> <\/span><br \/>D\u00e8s 17:45 &#8211; Accueil \/ Enregistrement des participants<br \/>18:30h &#8211; Mot d\u2019introduction et pr\u00e9sentation de la conf\u00e9renci\u00e8re<br \/>18:40h &#8211; <strong>Expos\u00e9 de V\u00e9ronique Stephan<\/strong><br \/>env. 19:15h &#8211; <strong>Expos\u00e9 par V\u00e9ronique Stephan, forum des questions et discussion<\/strong> <br \/>env. 19:40h &#8211; <strong>Agape en guise de plateforme d\u2019\u00e9change, offert par l\u2019ACTP<\/strong><br \/>env. 20:30h &#8211; Fin de la manifestation<\/p>\n<p>Nous nous r\u00e9jouissons de vous voir nombreux \u00e0 l\u2019occasion de cette int\u00e9ressante manifestation sur un sujet d\u2019actualit\u00e9.<\/p>\n<p><span style=\"color: #993300;\"><strong>Association des cadres des transports publics ACTP<\/strong><\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c133fe3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c133fe3\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-fad9e9c\" data-id=\"fad9e9c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a077fb8 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"a077fb8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Markus Sp\u00fchler<\/strong><br \/>Pr\u00e9sident<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-fa5c2b2\" data-id=\"fa5c2b2\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-22f686e elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"22f686e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Heinz Wiggenhauser<\/strong><br \/>Marketing et communication<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-99398a0\" data-id=\"99398a0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-593de50 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"593de50\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b55b609\" data-id=\"b55b609\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-40c1365 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"40c1365\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><span style=\"color: #993300;\"><strong>Informations importantes<\/strong><\/span><\/h3>\n<p><span style=\"color: #993300;\"><strong>Cl\u00f4ture d&#8217;inscriptions<\/strong><\/span><br \/>Au soir du mardi 25 f\u00e9vrier 2025 au soir<\/p>\n<p><strong><span style=\"color: #993300;\">SBB Young Talents Community<\/span><\/strong><br \/>Nous avons le plaisir d&#8217;inviter \u00e0 nouveau les membres de CFF Young Talents.<br \/>Soyez les bienvenus !<\/p>\n<p><span style=\"color: #993300;\"><strong>Enregistrement vid\u00e9o \/ photos<\/strong><\/span><br \/>Des photos et des vid\u00e9os seront prises pendant l&#8217;\u00e9v\u00e9nement. En vous inscrivant, vous donnez votre accord \u00e0 ce sujet.<\/p>\n<p><strong><span style=\"color: #993300;\">Important en cas d&#8217;emp\u00eachement<\/span><\/strong><br \/>Si vous avez un emp\u00eachement de derni\u00e8re minute le jour de la manifestation, nous vous prions d&#8217;annuler votre participation \u00e0 temps par SMS \u00e0 079 223 05 25 (Markus Sp\u00fchler).<br \/>Pour vous d\u00e9sinscrire au pr\u00e9alable, pri\u00e8re d\u2019envoyer un courriel \u00e0 <span style=\"color: #993300;\"><strong><a style=\"color: #993300;\" href=\"mailto:info@kvoev-actp.ch\" target=\"_blank\" rel=\"noopener\">info@kvoev-actp.ch<\/a><\/strong><\/span>. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f30dae1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f30dae1\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c5b40e3\" data-id=\"c5b40e3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e4fc875 elementor-widget elementor-widget-button\" data-id=\"e4fc875\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.kvoev-actp.ch\/wp-content\/uploads\/2025\/02\/250304-Inviation-a-la-manifestation-nationale-CH-1-2025-de-lACTP-le-4-mars-2025.pdf\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Invitation (PDF)<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4296753 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4296753\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f7641ad\" data-id=\"f7641ad\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-14751bd elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"14751bd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>\u00a0<\/h3><p><span style=\"color: #993300;\"><strong>La p\u00e9riode d&#8217;inscription est termin\u00e9e.<\/strong><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Manifestation CH-1\/2025 \u00ab March\u00e9 Voyageurs : Voici comment inciter nos clientes et clients \u00e0 monter \u00e0 bord \u00bb. Conf\u00e9renci\u00e8re : V\u00e9ronique Stephan, responsable March\u00e9 Voyageurs CFF V\u00e9ronique Stephan dirige la division March\u00e9 Voyageurs des CFF de-puis le 1\u1d49\u02b3 mai 2021. Elle est membre du conseil strat\u00e9gique de l&#8217;Alliance Swiss Pass ainsi que des comit\u00e9s de [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":1717,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"categories":[55,79],"tags":[],"class_list":["post-17804","page","type-page","status-publish","hentry","category-anlaesse","category-ch-anlass"],"_links":{"self":[{"href":"https:\/\/www.kvoev-actp.ch\/fr\/wp-json\/wp\/v2\/pages\/17804","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.kvoev-actp.ch\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.kvoev-actp.ch\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.kvoev-actp.ch\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.kvoev-actp.ch\/fr\/wp-json\/wp\/v2\/comments?post=17804"}],"version-history":[{"count":5,"href":"https:\/\/www.kvoev-actp.ch\/fr\/wp-json\/wp\/v2\/pages\/17804\/revisions"}],"predecessor-version":[{"id":17953,"href":"https:\/\/www.kvoev-actp.ch\/fr\/wp-json\/wp\/v2\/pages\/17804\/revisions\/17953"}],"up":[{"embeddable":true,"href":"https:\/\/www.kvoev-actp.ch\/fr\/wp-json\/wp\/v2\/pages\/1717"}],"wp:attachment":[{"href":"https:\/\/www.kvoev-actp.ch\/fr\/wp-json\/wp\/v2\/media?parent=17804"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.kvoev-actp.ch\/fr\/wp-json\/wp\/v2\/categories?post=17804"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.kvoev-actp.ch\/fr\/wp-json\/wp\/v2\/tags?post=17804"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}